{"version":"1.0","provider_name":"Blog - Buddy Infotech","provider_url":"https:\/\/buddyinfotech.in\/blog","author_name":"Buddy Infotech","author_url":"https:\/\/buddyinfotech.in\/blog\/author\/buddyinfo-pankaj\/","title":"Understanding SEM Metrics: What to Track and Why - Blog - Buddy Infotech","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"emfsyI4mfu\"><a href=\"https:\/\/buddyinfotech.in\/blog\/understanding-sem-metrics-what-to-track-and-why\/\">Understanding SEM Metrics: What to Track and Why<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/buddyinfotech.in\/blog\/understanding-sem-metrics-what-to-track-and-why\/embed\/#?secret=emfsyI4mfu\" width=\"600\" height=\"338\" title=\"&#8220;Understanding SEM Metrics: What to Track and Why&#8221; &#8212; Blog - Buddy Infotech\" data-secret=\"emfsyI4mfu\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/buddyinfotech.in\/blog\/wp-includes\/js\/wp-embed.min.js\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/buddyinfotech.in\/blog\/wp-content\/uploads\/2024\/11\/sem10.jpg","thumbnail_width":635,"thumbnail_height":424,"description":"Understanding SEM Metrics: What to Track and Why When running a Search Engine Marketing (SEM) campaign, understanding which key performance indicators (KPIs) to track is crucial for evaluating its success. Tracking the right metrics allows you to optimize your campaigns, improve your return on investment (ROI), and make informed decisions about budget allocation, ad targeting, [&hellip;]"}