This is an illustrative example of how a business in this sector typically uses Promotional WhatsApp. It does not describe a specific client. Ask us for references from businesses like yours.
The challenge
A restaurant chain sends text-only SMS offers that customers ignore and cannot show the menu or food photos.
The solution
Send festive offers with images, a short video and the PDF menu in a single message — one credit per customer — with Excel reports. The setup uses these Promotional WhatsApp capabilities:
- Rich Media in One Message: Combine text up to 1000 characters with audio, video, 4 images and a PDF in a single campaign.
- Simple Credit Pricing: 1 message = 1 credit, no matter how much media you attach. No hidden charges.
- Easy Web Panel: Upload numbers from Excel/CSV, compose, preview and send in a few clicks.
- Personalised Campaigns: Merge customer names and custom fields to make every message feel personal.
How it is implemented
- Discovery call: map the current process, channels and goals.
- Setup & approvals: configure Promotional WhatsApp, complete required registrations and connect existing tools.
- Pilot: start with one team, branch or campaign and refine messages and workflows.
- Roll-out & training: extend to all users and train the team.
- Review: track the KPIs below weekly and optimise.
Expected outcomes
Businesses in Local Businesses typically adopt this approach to save time, respond faster and make results measurable. Actual outcomes depend on volume, audience and execution — that is why we agree the KPIs up front and review them together.
KPIs to track
- Delivery and response rate
- Table bookings / orders during the campaign
- Coupon redemptions
- Cost per booking