The challenge
A diagnostic centre chain manually calls patients to confirm appointments and share reports, causing no-shows and long phone queues.
The solution
Integrate the booking system with WhatsApp API to send confirmations, reminders and secure report links automatically. The setup uses these WhatsApp API capabilities:
- Official BSP Access: Onboarding on the WhatsApp Business Platform with your own number.
- Simple REST API: Send text, media, templates, buttons and lists with one call.
- Webhooks: Incoming messages and delivery status pushed to your URL.
- Plugins & Integrations: Shopify, WooCommerce, Google Sheets, Zapier and custom CRMs.
How it is implemented
- Discovery call: map the current process, channels and goals.
- Setup & approvals: configure WhatsApp API, complete required registrations and connect existing tools.
- Pilot: start with one team, branch or campaign and refine messages and workflows.
- Roll-out & training: extend to all users and train the team.
- Review: track the KPIs below weekly and optimise.
Expected outcomes
Businesses in Healthcare typically adopt this approach to save time, respond faster and make results measurable. Actual outcomes depend on volume, audience and execution — that is why we agree the KPIs up front and review them together.
KPIs to track
- Appointment no-show rate
- Calls handled by front desk per day
- Time to deliver reports
- Patient replies handled automatically