WhatsApp Marketing

WhatsApp marketing refers to the use of WhatsApp as a channel to promote products, services, or brands to customers and potential customers. It involves sending targeted messages, offers, and content to opted-in customers to engage with them, build brand awareness, and drive sales.

whatsapp marketing
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WhatsApp Marketing Can Include:

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Promotional Messages

Sending special offers, discounts, and promotions to customers to entice them and drive sales.

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Content Marketing

Sharing valuable content, such as news, tips, and tutorials, to engage and educate customers.

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Customer Engagement

Engaging with customers through polls, surveys, and contests to build relationships and gather feedback.

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Transactional Messages

Sending order confirmations, shipping updates, and other transactional information to keep customers informed.

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Conversational Marketing

Having two-way conversations with customers to provide support and answer queries, enhancing customer experience.

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Benefits of WhatsApp Marketing:

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Types of WhatsApp marketing:

One-to-one marketing

One-to-one marketing

Wide API coverage to send transactional messages via HTTP, HTTPS, SMPP, XML.

Users

One-to-many marketing

Use dedicated long-codes or short-codes for high brand recall and measure effectiveness with messaging insights and link tracking

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Automated marketing

Send critical messages with assured timely deliveries easily with our SMS API

What we can help you with

Best practices for WhatsApp marketing

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Tools for WhatsApp marketing

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